For the Edible Perennials campaign project we produced for The Land Connection, we created a dynamic video series designed to educate and inspire viewers on how to grow, care for, harvest, and cook a variety of native perennial plants. To maximize efficiency, we filmed approximately 18 hosted and scripted videos in a single day, at one location, ensuring a consistent look and feel for all videos. Beyond the initial shoot, we captured additional photos and seasonal footage throughout the year, allowing the client to release fresh, relevant, and branded content every couple of weeks.

This approach gave the campaign long-term flexibility, provided a steady stream of high-quality educational content, and maximized budget by filming the on-camera portions in bulk (and thus less reshoots and travel). Whether you need a one-day intensive production or an extended content strategy, Droi Media can tailor a solution that fits your campaign goals, your budget, and your audience needs.